Real Estate Tools Terms
These terms apply when you use VidRocket’s real estate tools: listing videos, photo touch-ups and virtual staging, “What $X gets you” comparison reels, area guides, listing carousels and graphics, the realtor post ideas and templates, and the auto-DMs and agents set up for listings. They are an agreement with Hireabble Inc. and part of the Terms of Service, alongside the Acceptable Use Policy and the Media Upload Agreement. Where they say more about real estate than those documents do, these terms apply. You agree to them once, before your first real estate video, and again if we change them in a way that matters.
1. What VidRocket is, and is not
VidRocket is software that helps you make marketing content. It is not a real estate brokerage, it is not licensed to practise real estate anywhere, it does not represent buyers, sellers or landlords, and it is not a law firm. Nothing it shows you is legal advice. The compliance notes, the licence and brokerage fields, the label on a staged photo and the Fair Housing check exist to help you remember the rules. They do not cover every rule that applies to you, the rules change, and they can be wrong. If you are unsure whether something may be published, ask your broker, your MLS or a lawyer before you post it.
2. You are the advertiser
Every video, caption, graphic, post and message made with these tools is your advertising, published under your name, your licence and your brokerage. You decide what goes out, and you are responsible for it. Before you post, publish, schedule or push anything to an ad account, you agree to watch and read all of it, including:
- the price, the address, the bedrooms, bathrooms, square footage and every other fact;
- the words the AI wrote: the opening line, the voiceover, the captions and the post text;
- every photo that was touched up or staged, and every shot that was animated;
- your name, brokerage, licence number and contact details on the end card and in the caption.
AI makes mistakes. It can misread a photo, describe a feature the home does not have, get a neighbourhood wrong or write a claim you cannot back up. A mistake you publish is a mistake in your advertising.
3. Licensing, brokerage and MLS rules
You agree to follow the advertising rules that apply to you: your state or provincial licensing law and regulator, your brokerage’s policies, and the rules of every MLS and association you belong to. These commonly require the brokerage name, a licence number, team and agent names shown a certain way, and the seller’s written permission before a property is advertised. The region you choose in VidRocket adds a few of these requirements as reminders; choosing a region does not make your content compliant, and leaving fields empty is your decision. You are responsible for any fine, discipline, MLS sanction or claim that follows from content you publish.
4. Fair Housing
You agree to comply with the federal Fair Housing Act, the equivalent laws where you work, and your own professional standards. Do not use the tools to describe, show, target or exclude people by race, colour, religion, sex, disability, familial status, national origin or any other protected characteristic. VidRocket flags and removes some phrases that commonly cause problems. That check is a word list, not a review: it will miss things, and it will sometimes flag something that is fine. Read the words yourself.
5. Photos and listings you use
You confirm that, for every photo, video and listing you put into the real estate tools:
- You may use the photos this way. Listing photos are usually owned by the photographer, and a licence for the MLS often does not cover social media, editing, staging or AI. Make sure your licence or agreement covers making new videos and edited images from them and publishing them where you intend to.
- You may advertise the listing. It is your listing, or you have the permission of the listing agent and brokerage, and of the seller where that is required. This applies in particular to comparison reels and graphics built from several homes, and to sold prices and other data your MLS restricts.
- Everyone on camera agreed. Anyone in a photo or in your intro and outro clips has agreed to appear, and the media follows the Media Upload Agreement.
6. Touched-up, staged and animated images
Virtual staging, sky and light touch-ups and animated shots change how a home looks. You agree not to use them to misrepresent a property: not to hide defects, not to add or remove permanent features, fixtures, views or structures, and not to change the condition of the home. Keep the “Virtually staged” and “Digitally enhanced” labels VidRocket adds wherever the image is shown, and keep the original, unaltered photos available where your law or MLS asks for them (California requires both for listing photos). An animated shot is generated by AI and can bend lines, invent details or change a room as the camera moves; check every one before it is published.
7. Area guides, stock footage and places
Area guides are researched by AI from public web pages and illustrated with stock footage that represents a kind of place, not the place itself, which is why it is labelled. Places close, move and change. Check every business, school, park and fact before you post. Business and place names belong to their owners; naming them does not suggest they endorse you, and you should not imply that they do. Do not describe schools, neighbourhoods or residents in ways that steer buyers, as described in section 4.
8. Leads, messages and calls
When people comment, message you or leave their email or phone number through an auto-DM or a post, you are the one collecting their information. You agree to handle it lawfully, including the rules on calling, texting and emailing people: the Telephone Consumer Protection Act and do-not-call rules, CAN-SPAM, Canada’s Anti-Spam Legislation and their equivalents, honouring opt-outs, and the privacy laws where you and they live. VidRocket delivers the messages you set up; it does not decide who you may contact afterwards.
9. Ads
Ads for housing are a special category on most ad platforms. When you push a listing video to Meta into a new campaign from the listing maker, VidRocket declares that campaign a Housing ad, and Meta then limits how it can be targeted. Anywhere else, and when you add an ad to a campaign that already exists, it is up to you to make sure the campaign is declared correctly. You are responsible for the ad, its targeting and its compliance with the ad platform’s policies and with the law, whatever VidRocket sets for you. Ad spend is between you and the ad platform.
10. No promised results
We do not promise that any video, post or ad will be seen, bring leads, sell a home or win a listing. Views, leads and sales depend on things we do not control.
11. Responsibility and liability
The disclaimers and limits of liability in sections 14 and 15 of the Terms of Service apply to the real estate tools in full. In particular, to the extent the law allows, Hireabble Inc. is not responsible for fines, licence discipline, MLS or association sanctions, lost commissions, lost listings, or claims by buyers, sellers, photographers, other agents or anyone else that arise from content you published or messages you sent. You agree to defend and indemnify Hireabble Inc., as set out in section 16 of the Terms of Service, against any claim that arises from your advertising, your use of photos and listings, or a promise in these terms that was not true. Nothing here limits a right you have that the law says cannot be limited.
12. Changes
We may update these terms. If a change matters, we will ask you to agree again before your next real estate video. The date at the top says when they last changed.
13. Contact
Questions about these terms: legal@vidrocket.ai
A photo or listing of yours was used without permission: support@vidrocket.ai